Location Based Services
Provide the finest location experience for your visitors.Learn more
Enable a next-generation passenger experience, boost non-aeronautical revenue and improve your airport operations with Pointr Deep Location®
"As we began the competitive process for a wayfinding technology for our airports, we knew we wanted a company with the experience and expertise to implement Bluetooth technology at two of the nation's most important airports,"
Goutam Kundu, Chief Information Officer for MWAA.
“Pointr is the only cost effective solution that works indoors. We have engaged Pointr to provide location services and indoor mapping services as end-to-end service.”
Abhi Chacko, Head of Innovation at Gatwick Airport Limited
“Technology is the answer to improving pax experience. Pointr is the embodiment of such innovation and the solution is already operating beyond the original specifications and helping us drive our everyday operations.”
Stuart Hawkins, Dubai International Airport
Enable personalized journey with a range of location-based services such as location sharing and Augmented Reality navigation to unlock a fantastic passenger experience.
In the modern world, everyone expects to have maps readily available at the push of a button or a tap of a smartphone screen when outdoors. Why should indoor environments be any different? Maps offer a way of vastly enhancing visitor experiences when in complicated indoor environments that they're not familiar with. There are few better use cases for this than indoor maps for airports.
Whether app- or kiosk-based, indoor maps for airports offer users an in-airport experience that is more confidence-inspiring and allows them to fully experience the full range of points of interest available. With maps, particularly those with indoor positioning also enabled, users can see with certainty exactly where they are within a terminal, how close by their departure gate is, and where any nearby amenities such as restaurants or bathrooms are.
However, airport mapping is a complex process which requires years of expertise. Thankfully, Pointr has been trusted by airports the world over to deliver top quality maps. Our marketing-leading tool MapScale® is capable of generating and updating hundreds of maps in a matter of minutes, using AI to include the features that matter to users - such as seating areas - while excluding extraneous details that only serve to make the map more cluttered.
Send contextual notifications for passengers to make sure they arrive at the gate on time:
View queue times and bottlenecks in real-time to optimize passenger flow using location-based analytics, giving you better visibility and control over your airport.
Drive loyalty and increase non-aeronautical revenue by sending relevant communications to specific visitors while browsing duty-free stores.
Passengers can enjoy products and services easily with the comfort of knowing their travel time to the boarding gates and flight updates.
With state of the art airport maps in place, the next level of location-based services for an airport to leverage is wayfinding. Airports tend to be large complexes comprised of multiple buildings, and as many users will be visiting for their first time, navigating even with a comprehensive map can be daunting.
Enabling BLE-powered indoor navigation within an airport takes your maps to the next level. Users can rest easy knowing that their app will be able to offer peace of mind and an outstanding experience by guiding them to a requested gate or point of interest quickly and via the most efficient route available, as well as dynamically alerting them when they've accidentally diverted from their route (something which classic signage-based wayfinding systems are unable to do).
Pointr's patented systems can achieve high accuracy even in busy, congested areas with multiple signal obstacles, and our navigation algorithms are constantly improving to offer users better and better wayfinding experiences.
Find out how Pointr unlocks the power of indoor location across the aviation world, reducing travel anxiety and enabling an improved passenger experience.